Riverside Woodcraft - Ignite
Riverside Woodcraft
Wildlife retailer achieves a ROAS of 13.74 in 2023
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New eCom store & marketing helps retailer soar in profitable sales

Client
Riverside Woodcraft >

Sector
Home & Garden

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The journey

The Design

Bespoke | Responsive | Clean

Bespoke
Responsive
Clean

In 2023, Ignite redesigned Riverside Woodcraft’s Shopify store, creating a bespoke, responsive website optimised for increased customer engagement and profitability. Our focus on intuitive navigation, enhanced product pages, and a streamlined checkout process led to significant improvements in conversion rates. This project not only boosted Riverside Woodcraft’s online presence but also underscored Ignite’s expertise in delivering tailored e-commerce solutions.

The PPC Ads

Stellar PPC Performance with Incredible ROAS

Ignite drove Riverside Woodcraft’s impressive online sales on their new store through targeted Google Ads campaigns, focusing on keyword optimisation & audience retargeting. Delivering an incredible ROAS in 2023.

Ad Spend | £5.4k

Revenue | £75.2K

Search Views (Impressions)

1.23 Million

ROAS (Return on ad spend)

13.47

The SEO

Soaring Riverside Woodcraft to the 1st page of Google & Bing

Ignite Ecom dramatically transformed Riverside Woodcraft’s online visibility and business performance by implementing advanced SEO strategies that catapulted the wildlife retailer to the first page of Google for high-ranking keywords. The collaboration with Ignite Ecom marked a pivotal shift in Riverside Woodcraft’s approach to digital marketing, resulting in substantial growth and market presence.

Organic Impressions

1.77 Million

Organic Clicks

28.4K

Data from Dec 2022 – March 2024

The Social

Targeted social ads that speak to the audience

Ignite Ecom has skillfully leveraged Facebook and Instagram ads to target eco-conscious consumers and wildlife enthusiasts for Riverside Woodcraft, significantly boosting both sales & brand awareness. Their focused strategy has not only achieved a remarkable return on ad spend (ROAS) but also elevated the company’s visibility within its niche market.
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Ad Spend | £3.4k

Revenue | £20.2K

ROAS (Return on ad spend)

6.6

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