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WE’RE PARTNERED WITH
Platform change & marketing ignites a royal record of 1.7 million in sales
Client
Kings & Queens >
Sector
Tableware, Fine China & Glassware
The Design
Fast | Minimal | Responsive
Fast
Minimal
Responsive
Ignite Ecom expertly facilitated Kings & Queens’ transition from Magento to Shopify, focusing on the client’s need for a streamlined and responsive website to boost sales. By leveraging Shopify’s intuitive tools, they crafted an engaging, easy-to-navigate online platform. This upgrade significantly enhanced customer interaction and sales, aligning perfectly with the retailer’s goals.
The PPC Ads
Igniting profitable PPC since 2019
Since 2019, Ignite Ecom has dramatically transformed Kings & Queens’ fortunes by boosting their Return on Ad Spend (ROAS) to over 8 through effective PPC campaigns on Google and Bing. This strategic approach not only made their digital advertising more efficient but also propelled the retailer into profitability.
Ad Spend | £530k
Revenue | £4.2M
Ad Spend | £36.2k
Revenue | £480k
The SEO
Displaying products in the shop window on the 1st page
Ignite Ecom implemented a robust SEO strategy for Kings & Queens that catapulted their products to the first page of Google search results, outperforming leading competitors in the tableware market. This strategic positioning not only increased traffic but also elevated Kings & Queens’ brand presence online. As a result, they saw a notable surge in organic engagement and sales, securing a dominant position in a highly competitive space.
Organic Impressions
12.7 Million
Organic Clicks
152.4K
Data from Dec 2022 – March 2024
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